Prometheus - ESPN TV + TWITTER
Produced a custom segment with NBA Analyst to drive viewers from in-game coverage to immediate Post game recaps in Sports Center. The stunt aligned with a Twitter push #AreYouSeeingThis and trended over the 24-hour window.
LIVE COMMERCIAL - The Greatest Showman + SOCIAL INFLUENCERS
Produced the first live Movie Commercial - a full 2 1/2 minute commercial featuring film cast doing a Live Musical performance. The collective reach of all our social support including talent and social influencers has a reach of 192.4MM followers.
War for the Planet of the Apes + THE EXPERIENCE INSTAGRAM
Create and establish "experiential" events to supplement press junkets and promotional support on behalf of films. Ambassadors of outlets, including Broadcast, Digital and Social Influencers, went through "ape training" at WETA Digital.
ALITA BATTLE ANGEL - PERFORMANCE CAPTURE EXPERIENCE + SOCIAL
Produced the “Becoming a Cyborg Experience”. An immersive event for over 100 Global Exhibitors, Press, Social Influencers and promotional partners as they were ‘suited up’ and got a taste of what it’s like to be on the set of a performance capture studio as a character in the film. Using the film’s director, Robert Rodriguez, and VFX and Animation Supervisors Eric Saindon and Mike Cozens, all attendees became cyborg stars.